How to generate leads for your business

A simple strategy to attract more buyers for your business.  If you have a business or starting one then you know that it is important to have the ability to attract qualified leads on a consistent basis for your business.

 NO LEADS EQUALS NO PROFIT STREAMS

 Effective marketing does not have to break your bank nor does it have to be rocket science.  Let me ask you a question. Why would people want to sign up to your list. What’s the reason that would make them do so?

 ITS PROVIDING VALUE TO YOUR AUDIENCE

 Marketing has changed. Old method of money driven economy is no longer valid. We live in a world of empathy. People are looking for value, authenticity, uniqueness and trust.  When we provide value, we equally attract leads we want to do business with.

Your tip today for effective lead generation is to position yourself as an authentic leader in your industry. How do you become that?

Well! Provide valuable tips and content to your audience related to your business. Providing value builds your reputation. Your audience starts building trust, they start liking you and your tips. And guess what they want to learn more about you, your products and services. They want to know how you can help them.

 BAM! You just made a lead. Isn’t it awesome.

 I hope you get the point. Provide value, give away free gifts, tips and videos.. Your audience will love you for doing so. This is called empathy driven economy. Providing value first and then making sales.

If you are interested in more lead generation tips and in-depth training, check out the Magnetic Sponsoring, you will receive 7 free boot camp videos to learn how to generate leads for your business effortlessly. Why invent the wheel, when the system is already there for you to leverage.

To your Health and Wealth and See You at the Top

Why Do We Fail To Succeed In Making Money Opportunity Online

Fixed
Creative Commons License photo credit: Don Fulano

The mere fact of finding a making money opportunity online is not sufficient enough to earn money fast or have a profitable marketing business from home. We have to find out how to make this idea work out for us, how it can make us money.

The magic power of internet can bring you financial freedom and I suppose if you are fed up of your 9-5 job then turning toward internet can be the best choice you would ever make to finally free yourself and do the things that you always dreamt of doing.

But let’s stop dreaming as there are some fundamental things that are required even before you think of becoming rich. There is no such thing as get rich quick. No matter what background you are coming from you need to know something about internet. You need to follow courses to master the various techniques required to launch a profitable online business.

Things that you should really look at:

  • How to earn money online : There are various methods, affiliate marketing, opening up an e-store, blogging, article marketing, email marketing, etc.
  • What are my traffic generation and list building methods? Do I use free methods or paid advertising to generate traffic?
  • What am I actually promoting? Other peoples product or my own product
  • Who do I target?
  • What is my market?

Have you ever considered these factors? Starting an online business can be the easiest thing to do as very low cost and if properly applied, you can earn money fast. As usual there is always a big BUT. How and where do I start?

Every business success lies on the efforts that you put into it. The more devoted and motivated you are in achieving your goals, the quicker you will be able to accomplish them. But it takes time and effort, and this is what many lack. All these rumors about making tons of money in the next 30 to 90 days have upset many newbies. Seeing only failure have made them jump from one program to another, time after time, spending thousands in the hope of achieving that financial freedom.

Then there is procrastination. How many times have you bought a product and never looked at it or did not have the time to do it, always putting it aside for another day. Procrastination can be your worst enemy for online business success

The promise of the hidden treasure seems so close yet they are never achievable. Needless to say, that no one ever told us that to make any business profitable we have to keep trying consistently over and over again and only with one method/program.

There is an old saying, that I sure your have heard of. Try, Try, Try Again Until You Succeed”. I have learnt this in school and my main motivation is based on these simple but very effective words. It has kept me moving forward towards my goals.

Many who start as a newbie with online business face common failures of lack of ideas for a business. It is nothing uncommon, so many competition and so many markets but to find the ones that are making money opportunity can be very daunting.

We don’t want to start with a market where you are just a small fisherman in a big ocean with a variety of fish neither do we want to start in a pond with multitude of fishermen catching the same fish. What we are looking for is the exact kind of fish that we want to catch in a place where it is unknown to the other fishermen.

That is where micro-niche market comes in.

It is important to have the combination of two factors that are important for success

a) To have a market with a high demand and

b) To be in a market where there is low competition.

To sum up the two, we need to find a market where there is reasonably good level of demand and with very low competition.

But to come to a stage where we can identify these factors, it takes time. You have to be persuasive, consistent, motivated and devoted to your business. Then, you develop your skills with practice and experience. The more you put your heart and soul to it, the more you will find it exciting and a great desire to succeed.

There is a learning curve which we don’t want to accept and are always looking for the next golden opportunity.

So my final advice to you: stick to whatever method/program you are working on and try it once, twice, ten times before you say STOP it will not work for me.

Remember one thing nothing is easy in life but if we are motivated and passionate about it, then it can be ACHIEVED.

Search Engines Can Drive Hordes of Traffic To Your Blog

Search-Engine-Marketing
Creative Commons License photo credit: Danard Vincente

I am sure this is not new to anyone. Blogs can be an excellent method for building your list. And moreover it is a free traffic generation method. Every time you add new fresh contents to your blog, the search engines spiders will come and crawl your site. These are hungry spiders eagerly waiting for higly informative content to provide to the internet surfers. Why do you think Google is ranked as #1 search engine. Google always changes its algorithm so that it can locate the best content on the net for their readers.

Search engines are on the lookout for fresh content and valuable information. If the spiders like your content, they will index it and that means the search engine will be sending you quality traffic to your blog. The more your content appears in the search engine, more you will get traffic. It is important to note that your content should look like quality information and not a sales pitch. Spiders hate spammy contents and they will reject your hard done work.

Obviously, you would like to have some links in there. I suppose that is your main objective either to sell something or to build a list. One or two links are tolerated but more than that it looks like a sales pitch. So add value rather than a sales pitch.

A reasonable blog post could be around 500 words with a few paragraphs and headings. Use your primary keyword and secondary keyword in the headlines and text. Don’t over do it either.

Makes sure to add some images also. You can search for images from Flickr.com and use them in your blog as long as you give credit to the creator of the image. Google loves images and you will get good ranking for it.

Be consistent in your blog posting. Do a post on a regular basis using a relevant keyword in each of your post. You will get high ranking for that particular keyword. It is better to use long tail keywords (keywords more than 3 words) than short ones. Because there can be high competition and your objective is to get ranking quicker in the search engines.

When people are searching, they usually tend to type longer phrases to get the exact match to their search query therefore lower the volume of search better the chance of getting ranked on first page of Google. If you cannot get your link on the first few pages of search results then, it will most probably not be seen by people searching and they tend to do another search query if they are not satisfied. Therefore, it is very important to use keywords with low volume of search results. And if you end up on the first few pages, the chances are very good that you will get visitors to your site.

Google is the primary search engine on the net and it can send tons and tons of traffic, only if you have chosen the right keyword to rank for, and that tons and tons of traffic is may well be directed to your blog!

Hope you enjoyed this post. Please do leave a comment and don’t forget to subscribe to my newsletter!!

How to Use Search Engine Optimizers?

Search engine optimization or SEO is the process of making a web site visible and friendly among search engines. It is most likely the most vital aspect of designing your web site. Several commercial web sites are designed and created by individuals who know little about SEO. The long page generally has the information and several other links that people need to know about to optimize a web site for search engines. You have to know more about the “search engines only index text”.

On Indexing

When designing and optimizing the web site, you have to keep in mind that they generally do not index images, Flash is not indexed excellently too. Even though there are several exceptions to the approach, search engines only index text, even though search engines have been improved and are more intelligent. They are also now more capable of indexing files like graphic file captions and PDFs, as well as some of the text in a given Flash file.

You can do several things when designing or redesigning a web site to get more treatment in the search engines. You can choose to optimize the home page for the most relevant and important keyword or key phrase, as well as other pages that can be optimized for the given product. If you choose to sell various products on various pages, every page can be optimized for the given product. You can organize items this way. You should use SEO on at least several pages to get the results you want. Do not optimize pages wherein you do not have public content. Avoid pages that have “private policy” and “contact us” as well.

Choose the Right Domain Name

The domain name may not be entirely substantial in changing your search results ranking, but it does help you become more visible to other web sites and target users. Try to use the same words or terms that best defines your topic. Try to view other existing sites and find out which domain names they use. I use Godaddy for all my domain purchases. Godaddy is very reliable and has an excellent 24/7 support.

Here is a Tip:

Do a keyword research with Google Adwords External Keywords Tool on the keyword you want for your domain name. Then select about 500 keywords and go to Godaddy. Now Select Domain, then Bulk Domain Name Registrations. Now paste the 500 keywords and press on the SEARCH button. Godaddy will do a search and produce of all the domain names available with that keyword. Now copy these domain names as .txt file and analyse them again before you buy your domain.

This method skips the manual process of searching one by one your domain names.

The Web Hosting Company

You should also invest in a good web hosting company. Free web site hosting can provide you with some visibility, but you should not expect to be at the top of the list. You should have your own static IP address, which means that the numeric IP address should be very stable. It should not differ each time someone types your URL, which is also referred to as a dynamic IP address. Huge hosting companies usually use dynamically assigned IP addresses that function the same way. Search engines prefer static IP addresses for several technical reasons.

Having a reliable hosting is very important. There are many reliable hosting out there, but I suppose you are looking for a long term business and it is important to be a part of a good one. For about  1 year I have been with Hostgator but a few months back I moved over to GVOHosting. The reason for such a change was because I wanted more marketing tools all in one place and also to minimise the cost of all other services I had externally.

GVOhosting provides you with reseller unlimited hosting, autresponder services, video hosting, video producing, video conferencing. This has helped me cut my costs dramatically. Moreover, their 24/7 service is excellent and it is a 12 year old company recently revamped and relaunched. They helped me migrate my 15 websites from Hostgator at one go and without losing any downturn on my websites. I would higly recommend GVOhosting to anyone looking for reliable hosting service and cost reduction. You can try out their $1 trial.

Final Tips

Aside from using the main keywords that your target market will most likely use, you should also incorporate secondary keywords to optimize your web site more. Keyword stemming is another useful approach, wherein you use words that have the same stem or come from the same root. The use of synonyms can be good for your web site too. You should try to optimize for synonyms of the target keywords, together with the main keywords.

Links are highly important if you want to rank high. Try to use as many backlinks as you can. Look for links from other related and similar sites. Look for the origin of inbound links as well.

Factors That Prevent People From Starting An Online Business

Is starting a Online Business difficult? Not really. With a computer and high speed Internet access, the potential for anyone to make money online is virtually limitless. In fact it depends on what type of income you really want to generate. There are many who are just looking for some extra income and while others would like to make it a full time employment from the comfort of their home. What makes it difficult for someone to take that step forward and start? Here are some questions people have asked me and these should not put you down from starting a home based business.

1. Do I have to be a salesperson?

No not at all. The time has changed and on the internet sales pitch work very rarely now-a-days. The business on the internet has taken a different turn now. People will buy from you if they KNOW, LIKE and TRUST you. This follows a principle of attraction marketing. People are attracted towards you because you provide them value and they start liking and trusting you. You prove yourself to be a leader in your field and that is what in the long run generates a potential residual income for you. You have to think of your business as a long term investment.

2. What value can I provide or?

Well, I presume you do possess some qualities. Look into yourself. I am sure you have achieved professional experience, you must have some hobbies that you can share and communicate to your readers. There is a vast variety of opportunities on the internet and things that you can promote or sell. For example, you love gardening, don’t you think you could position yourself as a leader in the field of gardening and give them your valuable knowledge in gardening. There are a lot of products you can get from places like clickbank, paydotcom which you can be an affiliate and earn money from it.

There are many network marketing companies who provide valuable products to sell. Do some research on the internet and you may find the product which is of your taste and for which you will be able to bring value to your customers.

3. How do I promote?

That question is tricky but not hard to achieve. There are hundreds of ways of promoting your products or your website and attract visitors and make tons of money online. Some apply free traffic generations techniques like article marketing, social marketing, forum marketing…, which is a bit slower but very effective if you apply consistently while others use paid traffic generation techniques which can bring you rapid results. But if you are new to the internet then free methods can bring you good results and I would advice you to avoid the paid techniques as a mistake could be very costly for you.

4. How much time do I have to spend to earn money?

Honestly, it depends totally on your time availability. You have to find time for your online business. You could spend 2 hours a day and earn a decent income on the internet but to do that you need to follow a system and be consistent on a daily basis. Think of your business as a business and not as a hobby. Don’t fall into the get rich quick scams. I am a believer in the slow and steady wins the race and if you keep trying I am sure you can succeed.

5. I am not Internet Savvy?

Everybody is a beginner. It is not hard there are many companies out there who teach you how to market and brand yourself on the internet. If you want to really succeed on the internet, then you need to have some fundamental training and for that you have to spend some money. Personal development is very important. Imagine how many years would a doctor, an engineer or an accountant, have to study before they can practice their profession. Online business is the same, you don’t have to spend years but you do need some basic training to get yourself up and running.

If you’re new to being an entrepreneur, you probably need training. Look for a company that offers the tools and training you need in order to succeed. The type of training you receive can encompass everything from weekly conference calls or webinars (Internet-based seminars), to one-on-one coaching from your upline, to training manuals and other written materials.