The hardest part of any business building is creating a huge email list. It is one of the fundamentals of Email Marketing Campaigns. Many marketers have failed to achieve success because they do not possess a proper mailing list. List building is an art which takes some time to master.
Here is a Story of a Super Affiliates. His name is Ewen Chia. He is well reputed for his techniques of list building. When it comes to list building no one can match his success online. And when he promotes a product he does not go searching for subscribers because it is a continual process. People just love his training course. One little email campaign loaded in his auto-responder and the sales just explode. So how does he build it. Well, he uses various techniques himself, three of which that I learned from him will be covered here below.
You finally realize that to promote your business as an affiliate marketer you have to build a solid base of subscribers. Hey! 100 or 200 subscribers will not bring you sales. Out of these 200 subscribers, may be 50 will read your email if it is interesting. And out of these 50, few may click on your affiliate link and 1 or 2 may actually buy through you. So what is your final score 1%.
Unless you have a high end product that brings you a huge commission, your email marketing campaign is not worth the effort you are putting. Imagine the time you would spend to write a good email that will force your readers to click on that affiliate link and VOILA! Here comes the profit.
I suppose you have read countless articles and sought expert advices and have read many success stories of people creating a small fortune with opt-in lists, you finally decide to have one of your own. Then it happens, you think you have known everything there is to know about opt-in lists and have followed their advices from A-Z and you still weren’t able to make a profit.
In fact, you may be losing money. You may be hiring writers to help you out, or there are some expenses incurred, even if you have a big list, but only a very small percentage actually buys from you, you’re still losing profit. You’ll realize that after a few months when you see your statistics and sales figures.
So what could have gone wrong? Why have others succeeded where you have failed? The most common mistake is that you jumped straight away on the occasion. You chose a topic where you think could be quite popular and would earn you money. It actually does not work like that. Just because you wrote to people from the list doesn’t mean they are going to buy instantly.
Here are some tips that will help you get better results for your list building strategies.
1. A Good Squeeze Page
You need a good lead capture page sometimes also called squeeze page. Not many are html savvy. It takes a lot of patience and time to get a good squeeze page up and running.
Here is a free membership site where you can create squeeze pages and use them. The advantage of this site is that you don’t have to buy a domain to use the squeeze page. You can create multiple capture pages with it.
Now it is your duty to promote this squeeze page to get leads. If you have a Twitter account then you can blast different messages with your opt-in page link.
Join forums based on your niche or product you are selling. Go to Google and do a search. Join the forums and join the discussions and add the link in your signature with a catchy sentence. Like say for example “Hey! Grab this latest report on Advanced SEO, Limited time only”
2. A Blog
Create a blog and post various articles related to your product or niche. Educate them and give them information relevant to your product. More they come and visit your blog, better will be the temptation of finally clicking on that link and seizing a sale. Second advantage, you get ranked by the search engines.
Writing articles will get traffic but your objective is to get these readers into your mailing list. Aha! So how do I do it. Well, create a catchy image with an offer to download a free report or product etc..
Make sure it is put in a place where it will be visible as soon as they come to your blog. That is the first thing that should catch their eyes on the site.
3) Participate in Joint Venture Free Giveaways.
This is a good way of getting free subscribers. So does this work? You may want to watch the video I made recently at Free List Building Strategy With Joint Venture GiveAways and the JV Event Page.
There are many ongoing Joint Venture Giveaways all year round. Basically, you participate as a Contributor and you add a product depending on the event.
You need to have three things.
- A squeeze page link
- A download page link
- The image of the product you are giving away.
If you do not know how to create an html page, there is no panic. Just go to Instant squeeze page creator. You can easily get a squeeze page done in 6 steps and it only takes 2 minutes. Make sure to save the image of the product you want to give away on your pc. As you will need it even for your blog.
Here is what I created in 2 minutes. This is the squeeze page link
(N.B. This is just an example to demonstrate how it works, the product download is not attached to this example).
I personally use Send Button profits. It is a paid membership site. This membership site is exceptional. It offers various services among which are opt-in templates. Not only I get 10-15 different pre-made opt-in templates in various niche markets but also the emails that go with it for selling affiliate products related to the squeeze page you are promoting. This saves me the headache of creating email campaigns to follow. Plus twitter messages and training videos. I can even download the products and put in my personal affiliate links for more sales.
Unfortunately, Send Button Profits is closed for new members but I would advise you to register your email address with them. If it re-opens to the public you could be the 1st ones to learn about it. It is one of those services you would not want to miss.
Well my friends, that’s it for today. More yet to come.. So be on the lookout for those hidden treasures.