Thursday, November 25th, 2010 at
8:55 pm
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Tuesday, November 16th, 2010 at
2:20 am
With the explosion of social networking sites such as Facebook and the millions of people actively participating, small businesses and marketing firms are catching wind that they can provoke activity and viral marketing through giving away highly desirable gadgets such as I-pads, for simply… spreading the word through contests. According to Contest Burner owner Bill McIntosh, contests have been around since the Roman Olympic years and even fortune 500 companies such as Pepsi or McDonalds use contests to provoke engagement in their products. Bill explains how contests have exploded recently through social networking and it’s only going to get bigger.
Bill McIntosh went on to express, “Everyone remembers looking under the bottle cap of their soda to see what they won… or the Monopoly game at McDonalds. It’s been around for generations… but now it’s a viable way to spread a marketing message virally through social marketing contests that give away valuable prizes everyone wants!”
“In today’s day and age, where advertising messages hit us from every angle conceivable, running social contests is quite the change of pace to the knock-them-over-the-head sales attempts we’ve grown used to” says Mr. McIntosh.
Furthermore, because of the user-friendly applications available online, it makes it more accessible than ever to manage and run a contest. Applications such as Contest Burner or others, allow any small business or marketing firm the ability to set up and run contests quickly.
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